This was an hypothetical branding project based on personality I admire the most. Bear Grylls and his concern for the environment has always inspired me, the idea of living with the bare minimum is something he projects over the globe in different ways through various platforms. There is a strong likelihood that the concept of refugees is going to increase in number because of decreasing costal lines and the effects of global warming. Barefoot is a step to rebuild the lives of refugees around the globe.
This project was an outcome of a module on Introduction to Branding.
Branding and identity, Resarch and Strategy, Image makeing
National Institute of Design, India
Guide: Namisha NaiduÂ
Brainstrom
Heros Journy
Mudboard
Moodboard
